Pretension
There’s this bloke who writes the same thing loads of different ways. If you go to his website you can grab the little bar and move it between the different versions, so the words keep swapping about, which is fun.
He calls it art, but it’s not “art” like they have in art galleries. I s’pose it’s still kind of, sort of art though. I don’t know what else you’d call it.
Less pretentious
More pretentious